Sunday, August 23, 2009

AdSense Tips & Layout Optimization Tricks for High CTR

Google Adsense is perhaps the easiest way to attract advertisers from across the globe to your blog. Just submit your blog or website to Google for approval and if their content team approves your content, you are ready to place contextual text ads on your websites. Every time a reader clicks an AdSense ad link, the AdWords advertiser pays Google a small fee and Google splits the revenue with you.



Now you know how to make money with Google Adsense but to help you improve AdSense performance (and advertising revenue), here are some of the best Google Adsense Tips and Tricks for making more money (profit) from the Google Adsense program.

About me: I have been using Google AdSense since 2004 and my technology blog was recently featured as an AdSense Case Study.

Update: Some of the AdSense tricks in the article are old so you may please check my latest article on AdSense Optimization Tips that includes a PowerPoint presentation as well.

Tips to Increase Google AdSense Earnings

a. Strictly follow the rules mentioned in Adsense policies. You will always earn more revenue from Adsense by playing it clean.

b. Never modify the Google Adsense HTML code. If have trouble embedding AdSense code in your WordPress or Blogger template, take help of the AdSense support forums or send an email to your AdSense account manager.

c. Never ask your friends or visitors to click on your Google ads. Google takes click fraud very seriously. Do not include incentives of any kind on your site for users to click on your ads. Don't label Google ads with text other than "sponsored links" or "advertisements.".

d. Don't click on your own ads - Google is much smarter than you think and can discover invalid clicks through IP addresses, site navigation patterns, etc. If you working on a new design for your site, avoid reloading your pages (with AdSense) excessively. You can turn off AdSense temporarily and avoid invalid CPM impressions. Or you can use the unofficial Google Adsense Sandbox Tool that is accessible from Firefox, IE and other browsers to see what kind of Google ads will be served based on content (website address URL) or keywords.

e. Don't place ads in pop-up windows, error pages or even empty pages. Update: With the new AdSense policy change, you can probably place ads on 404 pages. Check with the AdSense support team.

f. Don't start a "adsense asbestos" or "home equity loan rates" website merely to make money from accidental clicks. You will never make money out these Made for Adsense websites. Instead, write on topics what you are passionate about. Don't waste your money on high-paying adsense keywords lists. Stay away from AdSense Adwords arbitrage.

g. For short articles, CTR is best when ads are placed just above the content.

h. For long articles, CTR will improve if you place ads somewhere in middle of the content or just where the article ends - when visitors are done reading the article, they may be looking for related resources.

i. Use Text Ads instead of Image Ads as users get more options and the payout is often higher. If you still want to display image ads (for CPM), consider ad formats like the 300x250 medium rectangle or the 160x600 wide skyscraper as they support also support rich multimedia and the new gadget ads.

j. Google Ads with no background color and no borders will always perform better. Make the border color and background color same as your page background color.

k. Always put ads above the main fold. Make sure that the ad unit with the highest clickthrough rate is the first instance of the ad code that appears in your HTML source. Since the first ad unit is always filled before the rest, you want to make sure that ad unit is located in the best placement on your page.

l. Try setting the ad link URL color to a lighter shade. If your text is black, you may make the adlink as light gray or something like #666.

m. Go Wide - The large rectangle (336x280) is the best paying Adsense format especially for text ads. Try using the 336x280 large rectangle, 300x250 medium rectangle, or 160x600 wide skyscraper.

n. Don't places images next to Google ads as that will invite a permanent ban to your AdSense account.

o. Blend AdLinks with other navigation links or place horizontal adlinks at the top of your webpage. AdSense publishers are permitted to click on link unit topics on their web pages, provided that they do not click on any Google ads on the resulting page.

p. You should try adding a unit near the comments senction of your blog. See more AdSense tweaks.

q. You can put upto 3 adsense units on a page. Try putting a large skyscraper on the right navigation sidebar of your website. That area is close to the browser scrollbar. You can also add 2 AdSense for search boxes and 3 adlink units.

r. The first few lines of your content are an important factor for determining what Ads are served on your webpage. That's the right place to put keywords in bold (strong or <b> tags) or header tags (h1, h2, etc).

s. Always select the setting to open Google Adsense search box results in a new browser window, so you won't lose your visitors. Click the Open search results in a new browser window checkbox and this add target="google_window" to your form tag.

t. Maximum people think the search box is on the top right corner. So you know where to put it.

u. Always syndicate full text RSS feeds and then monetize your feeds with a 468x60 ad
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High Paying Ads. Extremely Important for optimum Adsense Reveneu.

Ok Folks, a totally new subject. High Paying Ads.

One of the most obvious things about different ads is- they are different. (Well Daaa..)

Well yes, maybe it's really obvious, but there are still things you need to know:

Lets imagine together, that a new Hi-Tech company wants to sell a new product they invented. Lets call that company "Techy".

Now, Techy wants to let every one know about their new product, so they produce nice commercials, and they place huge posters on the streets.

Oh! What a coincidence! They also use Google Adwords!

Ok so how is this stupid 'Techy' company story relevant to me? I just want to make some money from my site! (or Blog..)

Well if you want to make money through your Google adsense ads, you better listen hard. (Really hard.)

This Techy company, makes Millions of dollars every month. (Because their product is really good..). Now, remember that Techy is advertising their product through Google Adwords? Good.

Lets continue imagining.
Your Blog/Site, reviews "new High-Tech products", and you also have Google Ads.

If you haven't noticed yet- Google is very very smart, and their technology is amazing. Google knows how to put suitable content in your site's ads. That's how and why their adsense program is so successful.

And back to our story..
As we both now know, your site reviews High-Tech products, and Techy is a High-Tech company, who wants to let the whole world know about their new amazing product.

Since Techy company has Millions of dollars, they wouldn't mind spending a few bucks for Google to advertise their product. Actually, because Techy are so rich, they are willing to pay Google lots of money for each click or impression, of their product.


This is where you and your site come in-
Google will place Techy's ads on your site, and you will earn huge sums of money for each click, or site impression which shows the Techy ad.

You can earn up to 54$, or more, for each click! Look at this short list, of what different company's are paying Google-
$54.33 mesothelioma lawyers
$47.79 what is mesothelioma
$47.72 peritoneal mesothelioma
$47.25 consolidate loans
...

For more KeyWords, just search Google for 'Adsense KeyWords'. You are welcome to use the search box on this Blog.

By now, you must be falling a sleep on your computer's screen. So wait, just one more second.

If you really want to make money from your Google ads, make sure you do not attract 'New Tooth Brush' or 'Check out this NEW Toilet Seat' ads.. I doubt they pay much..

Have a nice day, and make sure you have the right KeyWords.


Source: http://adsense-exposure.blogspot.com/

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Adsense Optimize Tips

Google AdSense Tips

If you like these tips, you can get even more in Uncommon AdSense, my comprehensive collection of AdSense tips. And for the latest AdSense news, check out The Unofficial AdSense Blog.

Many of the pages on this site display text ads from Google's AdWords program. To display these ads, a site must join Google's AdSense program. Joining is free, but not all sites are eligible to join. Once you're accepted, however, it's very simple to place the ads on your pages and to start generating revenue for your site.
AdSense will serve ads that are generally very relevant to the content of a particular page. Here are some tips based on my experiences so far with the AdSense program.

Tip #1: Don't put ads on empty pages.

When I reworked my site, I built a skeleton set of pages that had no content, just titles and some meta tags. I displayed ads on those pages, however. Although all you see are public service ads at first, the very act of displaying ads on a page causes the AdSense web crawler to quickly fetch that page for analysis. A page with good content will thus begin showing relevant paying ads fairly quickly.

If you don't have any content, then, Google will have to guess as what your page is about. It may guess wrong, and so the ads that it displays may not be relevant. You'll have to wait until Google re-crawls the site for the ads to correct themselves. Here is what Google had to say when I asked them about how often the AdSense crawler updates a site:

Thank you for taking the time to update your site. New ads will start appearing on your site the next time our crawler re-indexes your site. Unfortunately at this time, we are unable to control how often our crawlers index the content on your site.

Crawling is done automatically by our bots. When new pages are added to your website or introduced to the AdSense program, our crawlers will usually get to them within 30 minutes. If you make changes to a page, however, it may take up to 2 or 3 weeks before the changes are reflected in our index. Until we are able to crawl your web pages, you may notice public service ads, for which you will not receive any earnings.

It's better to flesh out the page before you start displaying ads on it.

Tip #2: Don't be afraid to ask questions

If you're wondering about something, don't be afraid to ask Google. So far, they've always responded to my questions within a working day. There are two email addresses to use, depending on the type of question:

Please feel free to email us at adsense-tech@google.com if you have additional technical questions or concerns. For general program or account questions, please email adsense-support@google.com.

Their responses are always very polite, and they appreciate getting problem reports and suggestions.

Tip #3: Avoid non-English characters on English pages

This one is a bug, to be honest. My surname is French, and I prefer to write it out correctly with the accent grave on the first "e". Every page on my site would then include at least two accented letters, because my name shows up twice in the footer. On some pages my name shows up two or three more times.

Normally, this wouldn't be an issue. But on some pages the presence of the accented characters is enough to cause AdSense to display non-relevant ads in French. This happens whether the browser indicates a preference for French or not. When I reported this to Google, this is the answer they gave me:

Hello Eric,

Thank you for bringing this issue to our attention.

We are currently working as quickly as we can to address this problem. As soon as we have more information for you, we will email you again.

We appreciate your patience.

Sincerely,

The Google Team

Until this is resolved, I've decided to strip out all accents except on the pages that are actually in French.

Tip #4: Check your keyword density

Although Google doesn't release exact details as to how they determine the ads to serve on a given page, they do tell us that it's the text content of the page that matters, not the meta tags. Before serving ads on a page, then, you might want to check its keyword density. A good, free tool for doing this is found here:

http://www.ranks.nl/tools/spider.html 

This lets you fine-tune the page before exposing it to the AdSense crawler.



Source : http://www.ericgiguere.com/about/google-adsense-tips.html




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Monday, August 17, 2009

Happy BirthDay Republik Indonesia

Now, I just wanna say Happy Birthday Indonesia. My beautiful country.


64 year old.

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Saturday, August 1, 2009

Affiliate Program Basic

Online business affiliate programs are a thriving industry and are beginning to account for a larger and larger proportion of all business done on the internet and profits made. These programs really are the new success story of the business world and any would-be entrepreneur would be wise to become a part of this to ensure they do not miss out on a potential money earner.

Business affiliate programs are an intricate web of connections and links and can sometimes involve thousands of people and websites. Your business affiliate program may begin as a simple and straightforward local listings page, or you may be selling an exclusive product on behalf of another company, or you might be the company at the top of the tree reaping the benefits of all of these business affiliate program. If you are lucky enough to be at the top of this business affiliate program tree you will already know how business affiliate programs can benefit everybody involved, especially those who were in at the start. No matter what stage you are at in a business affiliate program the constant growth that is possible from a well-planned and managed program can reap huge rewards. That is the key - the business affiliate program must be beneficial to everyone, and all of its members need to have a valuable contribution, or the entire program is in danger of collapsing, and not making anyone a single penny.


You should view becoming joining a business affiliate program in the same way as if you were setting up a franchise business in the High Street. In effect the principles are the same but the business affiliate program takes place, primarily, on the internet. As the product is already available you do not have to market it in itself, as the only item that you have to market is your web site. The product should be able to speak for it so make sure it does; you don't want to have to take the time or use the space for a hard sell, so choose to be an business affiliate program that has a reputable business with a good name and a track record for quality goods.
You also need to be sure that the product is a seller, and compliments your web site. There is no point wasting your effort on a business affiliate program that has products that none of your site visitors are going to be interested in. It is essential that you research the market carefully that the business affiliate program is involved with before you commit to including it on your website.

Setting up a business affiliate program should be mutually beneficial to you, as the affiliate, the company whose products you are advertising, and the potential customers. Making a business affiliate program work to its full profitability is really just a question of successfully marrying the requirements and needs of all three.




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